There is an increasing appreciation for the lure of quality F&B outlets and it is topmost in the agendas of new mall design and leasing requirements. A critical success factor of shopping malls lies in the ability to establish a good variety of retail and F&B outIets that will become a draw for customers to visit the mall.
Here are the reasons why Banquet has become the partner of choice of shopping mall developers and landlords in operating and managing F&B outlets:
- Pioneer in managing food courts that serve only Halal-certified food.
We are pioneers in establishing food courts to cater to our Muslim community within shopping centres and retail malls. In Jurong Point Shopping Centre where we started our first Banquet outlet in 1999, it was the first shopping centre of its time to incorporate two food courts including a food courts that serve only Halal-certified food, Since then, many shopping centres and retail malls have started following the trend of establishing two food courts within their premises.
As a pioneer in establishing food courts, we have since opened more than 30 food courts that serve only Halal-certified food in Singapore in major shopping malls such as Vivocity, Parkway Parade and Causeway Point.
- In-depth experience and know-how in operating and managing Halal-certified F&B outlets
We are a valuable tenant to shopping mall developers and landlords with our established track record in operating and managing successful Halal-certified food courts. Our management and marketing teams have more than 10 years of experience in the F&B industry and have accumulated the necessary skills and know-how in F&B outlet operation and management, Halal-certifications, F&B regulations and requirements, design and space planning, training, and marketing and promotion.
- Adding value and variety to retail properties
F&B outlets, especially food courts, require relatively larger retail spaces which increase the tease value to a retail mall developer. Shopping mall developers and landlords are also attracted by our ability to drive additional traffic to their retail premises as we are able to capture Muslim shoppers with our quality F&B outlets.
- Strong Brand Identity
Since our inception, we have been invited by developers and landlords to open Banquet outlets in leading retail malls and shopping centres due to the strong brand identity that customers have come to associate with the Banquet brand:
High Quality
As the Banquet brand stands for high quality food, we conduct checks to ensure the quality and taste of the food is maintained and consistent throughout all our outlets. We have in place a quality control team who conducts regular checks on Banquet stalls to monitor food quality and taste consistency as well as to ensure compliance with hygiene standards. All our stalls exhibit the "A" grading by the National Environment Agency for excellence in food preparation hygiene.
As a further step to ensure consistency in quality of Banquet's signature dishes across all outlets, we have begun centralising certain food preparation of our 1,500 sq ft central kitchen.
Variety
Our Banquet outlets offer a myriad of international cuisines such as Italian, Korean, Turkish and Japanese, as well as local Singapore staples and favourites. We conduct on-going research and development to further improve the taste for dishes prepared at our central kitchen, such as Roti Prata curry.
Furthermore, an ever increasing array of dishes is being added to the list of dishes, currently numbered at 19, prepared at our central kitchen. This is to further enhance consistency in quality across all outlets serving those dishes.
Halal-Certification
Integral to the Banquet brand is the promise that all food is Halal-certified. As an outward and visible assurance, all stalls within the premises carry the MUIS certification label. Banquet has our own in-house, full-time Halal-certification staff who educate the food court stall operators on meeting Halal-certification requirements and conduct preliminary checks to ensure that the certification requirements are observed and maintained.
Pleasant Dining Experience
Banquet aims to give our customers a pleasant dining experience each time they step into a Banquet outlet. Our outlets feature distinct themes and are furnished with designer decor to create a unique and pleasant dining ambience for our customers. Our kitchen and sealing areas are spacious and our shop fronts are attractively designed. Our goal is to elevate the food court dining experience while still maintaining competitive food court prices.
How to Partner with Us?
If you are a shopping mall developer or landlord who would like to partner with Banquet to further add value to your retail premises, please contact us at 6327 8030; ask for Sam/Max (email: samtan@banquet.com.sg/maxlim@banquet.com.sg)
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